Have you ever tried to get people to notice your storefront? Maybe you’ve passed out flyers or put up signs, but nothing seems to work as well as it could be. Why not try something more personalized and unique?
A custom garden sign can make people take notice of your store and help you start making sales. Here are four ways to use this kind of signage to promote your business.
1) Create an impactful storefront
To attract customers to your storefront, you need clear and uncluttered signs. Look for custom garden signs to create an impactful storefront that promotes brand awareness and conveys your message. The right sign can make all the difference in drawing attention to your business, especially if you’re trying to get new customers or keep old ones coming back. Traditional outdoor signage like flags, banners and sandwich boards can be eye-catching, but they don’t last more than two or three months before they fade or get destroyed by harsh weather conditions (and some commercial restrictions apply).
2) Make your business memorable
With signs, you can create eye-catching statements to remind people of your business even when you’re not around. This can help make your store memorable and boost your brand awareness. Some businesses have signs as part of their overall image and identity; others use signs to announce new products or services. Still, other companies rely on them for more practical purposes like listing hours of operation or providing directions. No matter what function they serve, custom garden signs are often an integral component of a company’s marketing plan and rightly so! When you need a sign that helps promote visibility and increase store traffic, getting one that reflects your personality or brand identity while standing out from competing stores makes sense.
3) Attract new customers
If you have a physical store, it’s vital to attract new customers. While email newsletters and social media are great ways to do that, there’s nothing quite like something tactile. A beautiful custom sign helps your business stand out from its competitors and brings in foot traffic from people who may not have noticed you. When they stop to read your sign, they might see what else you have to offer and be inspired to make a purchase.
4) Give Parking Instructions
Make sure your customers can find you by including exact directions and parking information on your sign. A custom garden sign with detailed instructions can be beneficial, especially if you have a large shopping center or an establishment with many storefronts. Customers need to know where exactly to park and how to get into your store for purchase; for example, turning left at light, then right at next light into the shopping center provides clear guidance that can even help people unfamiliar with the area.
It’s important to brand your business and its products effectively. A custom garden sign can add that extra oomph, turning an ordinary storefront into an eye-catching display of personality. Now that you know how a custom garden sign can improve your business, get yours today!